Caterpillar Flexport tires marketing campaign

THE CHALLENGE

How do you get the Dealer Network excited about the next size Flexport tire—in a market that is teeming with tires?

THE SOLUTION

Calling our left and right brains together, we created a complete, multi-component marketing kit that hit the Dealers in all the places they live. In one custom-designed shipping container, they found: product brochures, a marketing CD, powerful full-color posters, promotional marketing items and actual product cut-a-ways.

All materials were gathered and warehoused to release in a mailing to Cat Dealers worldwide.

WHAT WE DELIVERED

Page through the samples at right to see some results of smart balanced ideas.

LET’S TALK

Call (309) 692-9191.